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✓The Milk VIPs: This giftable, travel-size set of bestsellers includes our mini 16x award-winning Hydro Grip Primer that grips makeup up to 12 hours, our full-size Cooling Water Jelly Shimmer in Ice Pop (White + Pink) for allover hydration and glitter-free sparkle, our mini 5x award-winning Hydro Grip Set + Refresh Spray that sets makeup up to 12 hours, and our mini Big Hit Volumizing Mascara for 12-hour weightless volume
✓Skincare-Infused Makeup: Blue Agave Extract helps grip makeup, Hyaluronic Acid + Niacinamide boost hydration, and Color-Flipping Pearls create a light-catching shimmer effect
✓How to Use: Blend 1-2 pumps of primer onto clean skin, allowing the formula to activate for 1 minute; use finger to swirl + pick up jelly highlighter or swipe directly onto lips, cheeks, eyes, or body, blending immediately + building as needed; wiggle the mascara brush from the root of your lashes to the tip + layer to your desired intensity; shake setting spray and spritz twice to lock in your look
✓Clean, Vegan Formulas: With Milk Makeup, it's high standards or nothing—that's why we don't use over 2,500 controversial ingredients; everything is clean, vegan, cruelty-free, and made to make your life easier
✓Live Your Look: Born out of Milk Studios, a creative hub in downtown New York City, community and self-expression are at the heart of everything we do; we believe it’s not about how you wear your makeup, it’s what you do in it that matters