Samsung 55-Inch Class S90F Smart TV (2025 Model, 55S90F), NQ4 Gen3 Processor, Upscaling Pro, HDR+, Motion Xcelerator 144Hz, Vision, Alexa Built-in

The current price is 28% below what this product typically costs — a notable saving over its usual going rate. A 28% cut from the official retail price adds further appeal. Our analysis places this at the most competitive price point we have ever tracked for this product — an exceptional moment to buy. Pricing has been trending lower — momentum that adds further appeal to this deal. Buy now — this is as cheap as it has ever been.

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• OUR MOST ADVANCED 4K AI PROCESSOR: Powered by 128 neural networks to deliver AI-enhanced picture and optimized sound, resulting in an exceptional 4K experience for streaming, gaming, live sports and more.*
• TRANSFORMS EVERYTHING ON SCREEN TO IMPRESSIVE 4K RESOLUTION*: See impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.*
• POWERFUL BRIGHTNESS AND DEEPER CONTRAST IN EVERY PIXEL**:Experience powerful brightness and deeper contrast revealing nuanced detail in each scene. The NQ4 AI Gen3 processor analyzes each scene and boost brightness to illuminate even the smallest details.**
• BRINGS SMOOTH MOTION TO SPORTS AND TEAR-FREE GAMING: Experience smooth visuals and elite speeds for VRR gaming at up to 4K 144Hz.***
• KEEP YOUR EYE ON THE BALL: The AI processor smooths the motion of fast-moving balls and text, reducing blur and flickering, so you don't lose sight of the action.*
• TRANSFORM CONTENT TO HDR-LIKE QUALITY: Intelligently transforms SDR content to HDR-like quality with brighter highlights, more vibrant colors, and clearer details for dazzling picture.